SMS Marketing Archives

Posted October 25, 2017

SMS Marketing Strategies for Successful Campaigns

Creating a successful SMS marketing campaign can be a daunting task for some – particularly, as mobile marketing is still considered relatively new in the dynamic digital landscape. [...]

By Admin

In SMS Marketing

Posted May 5, 2017

Creating the Ultimate SMS Marketing Messages in 2017

Tips and Ideas For Creating the Ultimate SMS Marketing Messages in 2017 From recent past year, SMS marketing has changed a lot more than one can imagine. This technique is used to get the [...]

What is your target monthly budget to spend in Paid Search? (including Agency Fees)
What actions do you want visitors to take from advertising?
What is the value of each of these actions?
How many of these actions are you looking for each month?
Where and when should your ads be running? What languages?

What are your most important products/services that you will be advertising?
What is your approximate margin on these products/services?
Do you have dedicated landing pages discussing these products/services? If so, what are the URLs?
What are the features/benefits of buying these products?
Have you developed a persona/avatar of your ideal customer?

Which of these goals best describes your approach to advertising?	Maximize the total number of actions taken for the budget.Show my brand in top positions whenever possible.Profit is our goal - deliver the most profitable clicks/highest amount of revenue possible.
How aggressively do you want to approach budget restrictions? If profitable clicks are available, should budget be increased?
Do you have dedicated landing pages discussing these products/services? If so, what are the URLs?
What are the features/benefits of buying these products?
Have you developed a persona/avatar of your ideal customer?

Have you ever advertised with AdWords before?
Are you aware of any keywords related to your products/services that draw in customers?
Are there any keywords we should avoid in our campaigns?
Are there any trademarks, copyrights or other information we should know about when writing ads?