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Digital Media Marketing Agency
  • Home
  • Services
    • Lead Generation
      • Social Media Marketing
      • Search Engine Optimization
      • Pay Per Click – PPC
      • Content Writing Services
    • Design & Development
      • Web Designing & Development Services
      • Ecommerce Web Development
      • Brand & Graphic Designing
      • Android & IOS Development
    • SMS Automation
  • Our Work
  • Blog
  • Login
    • SMS Gateway
    • SEO Reporting Login
  • Remote Access
  • 1300 121 999
  • Contact Us

Local Seo

Home » Blog » Local Seo
 Local SEO Guide for Small Business 2018: The Complete Guide
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By Admin
In Local Seo, SEO
Posted May 9, 2018

Local SEO Guide for Small Business 2018: The Complete Guide

The year 2018 is here and hopefully, you are off to a good start. This is another year of new trends on the SEO front, so it is time to check out what the authorities have been saying about the [...]

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Marketing Services
  • Search Engine Optimization – SEO
  • Social Media Marketing
  • Pay Per Click – PPC
  • SMS Automation
Design & Development
  • Design & Development
  • Content Writing Services
  • Mobile Applications
jazz upjazz up
Contact Info
  • Level 5,
    616 Harris Street,
    Ultimo, Sydney
    New South Wales 2007
    Australia
  • 1300 121 999
  • 02 8089 1396
  • info@jazzup.com.au
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All Rights Reserved.Created and Maintained by Jazz Up

PPC Questionnaire

Client Questionnaire for PPC Services

What is your target monthly budget to spend in Paid Search? (including Agency Fees)
What actions do you want visitors to take from advertising?
What is the value of each of these actions?
How many of these actions are you looking for each month?
Where and when should your ads be running? What languages?

Product/Services Specific Questions

What are your most important products/services that you will be advertising?
What is your approximate margin on these products/services?
Do you have dedicated landing pages discussing these products/services? If so, what are the URLs?
What are the features/benefits of buying these products?
Have you developed a persona/avatar of your ideal customer?

Strategy Questions

Which of these goals best describes your approach to advertising?Maximize the total number of actions taken for the budget.Show my brand in top positions whenever possible.Profit is our goal - deliver the most profitable clicks/highest amount of revenue possible.
How aggressively do you want to approach budget restrictions? If profitable clicks are available, should budget be increased?
Do you have dedicated landing pages discussing these products/services? If so, what are the URLs?
What are the features/benefits of buying these products?
Have you developed a persona/avatar of your ideal customer?

Advertising History

Have you ever advertised with AdWords before?
Are you aware of any keywords related to your products/services that draw in customers?
Are there any keywords we should avoid in our campaigns?
Are there any trademarks, copyrights or other information we should know about when writing ads?

Competitor Analysis

List your top 3-8 competitors and their websites here

Account Questions

Who will be paying for your ads?
Who should we be contacting with questions/concerns about your Google AdWords Account?
What level of approval is needed for adding keywords and ads to the account?
Who do we talk to about getting updates to your website?
Do you want to generate phone call leads/sales opportunities? If so, what phone number should receive these leads?
SEO Questionnaire

Social Media Client Intake Form

Name:
Address:
Phone:
Mobile:
Email:
Website:

Project Details

Please check the present social media site that is already working?FacebookTwitterInstagramGoogle PlusPinterest
Has there been a social media strategy created?
What are you follower counts for each social network?
Do you currently use your social media profiles for content distribution?
Are you purchasing any Paid Ads on social networks?
Please provide your company background or short bio:
Please provide a short description of the project needed
What are you social media goals?
Web Questionnaire Form

About Your Company

Company Name:
Trading Name:
ACN:
ABN:
Address:
Mailing Address:
Phone:
Mobile:
Company Email address:
Personal Email address:
What does your company do?

About Business:

How long in operation:
How many employees:
How many contractors:
Annual TO:
ISO:YesNo
Financials last 3 years available Public / Private:

Insurances:

Public Liability:
Professional Indemnity:
Workers Compensation:
Any other work required Insurance:
Accreditation / Affiliations:
Past Work Experience:
Products that you sell:
Services that you sell:
Things you care for in your business:
Things you want to avoid in your business:
Your goal in your business:

Website

Do you have a website or URL in mind?:
A redesign of a current website:YesNo
Do you need us to handle hosting?:YesNo
Do you need us to buy your domain?:YesNo
What’s your deadline for this project?:
Could you give us a ballpark figure for your available budget for the website project?

The next few questions will help us understand exactly what you’re after with this site. Go ahead, tick as many as you need to:

I want this site because:

I need to build awareness for my brandYesNo
I need to offer a contact point to my clientsYesNo
I need my company to have a better image onlineYesNo
I need to sell my product/service through my siteYesNo
I need to use it to build customer loyaltyYesNo
I need to reach people in many languagesYesNo
I need somewhere to promote my latest product/serviceYesNo
I have my own reasons:

My site will be built to target:

Business customersYesNoConsumersYesNo

I’d like to target clients who are:

Kids & teensYesNoIn their 40sYesNo
In their 20sYesNoIn their 50sYesNo
In their 30sYesNoSenior CitizenYesNo

My clients come to me because:

I offer excellent serviceYesNo
I have the best products on the marketYesNo
I have the best prices on the marketYesNo

Do you want to expand your target audience in a certain area or direction?

More specific types of your customers that you are looking for?
Subsidiaries or branch or affiliation with any major group

Someone’s searching the web for your business. What words or phrases will they search for in Google?

What is it that makes your products or services unique on the market?
How do you believe your solutions are better than your competitors?

Our new website would need to include:

A basic HTML siteYes
An HTML5/ CSS3 websiteYes
Responsive design for use on tablets & mobilesYes
A WordPress-based CMSYes
Online MagazineYes
Online forum/ blogYes
Newsletter systemYes
Social network integrationYes
Intranet systemYes
Separate, dedicated landing pagesYes
Additional requirements

Help us out here - Who will provide the following resources?

Stock photographyWe Will ProvideYour Company
Company photographyWe Will ProvideYour Company
Other Artwork/ IllustrationsWe Will ProvideYour Company
Translation costsWe Will ProvideYour Company
Copywriting textWe Will ProvideYour Company
Professional logoWe Will ProvideYour Company
Graphic designWe Will ProvideYour Company
Other print collateralWe Will ProvideYour Company
Metatags/ descriptionWe Will ProvideYour Company
Font LicensesWe Will ProvideYour Company

Moving on to the pretty stuff: Design!

Does your company have a logo / established image & branding guidelines (e.g. fonts, colour schemes etc)? YesNo
Do you have print materials (such as business cards, profile or brochures) that we need to create or match? YesNo

Could you give us the websites of your top 3 competitors?

If you had to pick 3 websites you would love to have, which would they be?

What will happen once we deliver the site?

Would you like us to update your site or would you like to be responsible for updates?We will updateThat’s your job!

How often do you require updates?

DailyYes
WeeklyYes
MonthlyYes
QuarterlyYes
Other

Moving on to the pretty stuff: Design!

Would you like to book a dedicated training session for your employees to learn to update the site? YesNo
Is there anything else you’d like to tell us?